James Norton, Author at Sells Pro Training
Choose your country:
UK Flag American Flag Romanian Flag
    Stay in touch with us on social media:

Well done to Sells Pro Training goalkeeper Kasper!

Kasper has just signed for Oldham Athletic A.F.C.

Kasper has been working with us for over eight years and has been present for weekly sessions, goalkeeper camps and one-to-one sessions.

Kasper is a positive young man and it is a pleasure to have coached him. He is always trying to better himself and implement the techniques learned at each training session.

We hope Kasper continues his development with Oldham for some time to come!

Kasper is one of many goalkeepers that join us on a weekly basis that have progressed to a professional football club.

Our goal is to improve goalkeepers on weekly basis and take their game to #ANOTHERLEVEL

“The Sells Pro Training Trial experience proved to be an extremely efficient and effective way to get my goalkeeper exposure into the UK market.

The event was very well organized, well presented, and well attended. Within one day after the event, I had two leads on clubs and since then , have received an invitation from an English club for my keeper to come in and train.

I am absolutely delighted and grateful for the exposure and hands-on feedback I was able to obtain from the Sells Pro Training staff at the event! A team of seasoned professionals, Sells Pro Training hold a lot of credibility in the market and are well regarded by club decision – makers. For me this was key.

My player was able to accelerate his potential entrance into a club as a direct result from attending Sells Pro Training. I can highly recommend them to fellow agents who face the challenge of finding a good club match for their keepers.

A new and refreshing concept, I look forward to attending more of their events in the future. Thank-you Sells Pro Training”

Goalkeeper Agent

Over our last 2 trial events more than 15 goalkeepers have been invited into professional football clubs!

Take your game to #ANOTHERLEVEL


What is Keeper Wars?

  • Keeper Wars is a 1v1 tournament specific to goalkeepers
  • Each keeper plays in one half of the field defending their goal while trying to score past the opposing goalkeeper
  • Keeper Wars is enjoyable for goalkeepers of all ages
  • Games are short but very intense; a goalkeeper will face more shots in a game of keeper wars than a typical match
  • U9-U16 (email the team if your U8 and below)

Book a place 


So what do I get from the day?

  • Minimum of ten matches
  • Play against other goalkeepers from their age group
  • League Format so all the keepers get same game time
  • Professional club scouts in attendance
  • The chance to become a national keeper wars champion in your age group
  • Prizes and trophies for the winning goalkeepers
  • Challenge yourself against other goalkeepers from across the country

Join Keeper Wars 2020

The Venue

Loughborough University is a great central location with world-class sporting facilities.

It is the hub for sport in the UK, with many sports governing bodies choosing to base themselves at the East Midlands campus.

The surface will be 3G rubber crumb so it is essential to bring the appropriate footwear and long bottoms or base-layer garments are advisable.

The pitches are a two-minute walk from the Students’Union which has a Starbucks, restaurant, bar, shop and café.



This summer Sells Pro Training welcomed over one hundred goalkeepers to our four day York and Reading residential camps with 75% of the students returning from last year.

All the goalkeepers trained three times a day covering every aspect of goalkeeping.

Whilst being put through their paces by our expert goalkeeping staff, keepers also worked with current professional goalkeepers including Manchester United’s Dean Henderson, whom is currently on loan with Sheffield United.

Dean’s Sheffield United colleague Simon Moore also joined us at York, with Newport County number one Tom King appeared in Reading.

We also had many scouts visit us from Barnsley, Aston Villa, Reading and Arsenal. As a result, seven of the students in attendance have been asked to go on trial at the various clubs.

During the weeks the keepers also received a full Sells kit package.

Our 2019 feedback…

Head of Championship Academy Goalkeeping

“Having attended Sells residential camps and sessions, I have been very impressed with the level of quality coaching the young goalkeepers receive, as well as the environment which supports learning and enjoyment.

“The content of the sessions not only challenges the goalkeepers, but also replicates the demands of the modern game.

“The attention to detail on all aspects of the camp was tremendous.

“The care and support provided for each young goalkeepers, on both a personal and goalkeeping level was second to none.”

Residential Parent
“This was James’s first residential stay and he thoroughly enjoyed the experience.

“He has made many new friends with like minded youngsters.

“The coaches all made him feel welcome and gave him some valuable advice in regard of his goalkeeping.

“James like Seth has also progressed from Group 4 in his local league and has played in Group 1 for the past two years.

“He attends a weekly group with Paul as his coach and he feels that the sessions have improved his game significantly.

“He is already looking forward to next years residential camp!

“Thanks again Sells Pro Training!”

Residential Parent

“Kids smiling and having fun is always the first thing I think of after attending Matt and his team’s events.

“The facilities sourced are absolutely top class and the content and learning that goes on is my opinion is excellent.

“The environment they create together, with the care and effort they all put into each and every child is really admirable and I always look forward to attending their events.”

Championship Academy Goalkeeping Coach

“I just wanted to say a big thank you for having me last night.

“It was great to see so many goalkeepers and chat to all the staff and it really looked a fantastic operation.

“To see so many goalkeepers flying around as they were shows what a great job you guys are doing!”

We would like to thank everyone who attended our 2019 events and we look forward to seeing you all again in 2020.

Join the biggest goalkeeper residential camps in the game!

The 2020 dates now available

Thank you to all our amazing keepers & parents for a super course. All the goalkeepers worked really hard. Our shot stoppers attitudes were brilliant though out the course. Well done to everyone.

Thank you to our fantastic hosts🏟 the facility’s for the four days were A 🌟.

We hope to see you all next year 🇮🇲#goalkeepercamps #sellsprotraining

Sells Pro Training caught up with Fulham FC goalkeeper Marcus Bettinelli at our 4 day goalkeeping residential in Reading 🧤

Meet & train with professional goalkeepers this Summer at our York & Reading camps.

Click Here To Learn More About Our 4 day Goalkeeper Residentials

Goalkeepers from around Scotland were present at our Edinburgh residential.

Goalkeepers worked hard covering all aspects of goalkeeping throughout the week, including; shot-stopping, crosses, one v one and distribution techniques.

The goalkeepers also got to visit and train in Livingston Football Club stadium.

Thank you & well done to all the keepers who attended, we hope to see you all next year

Edinburgh 2020 information

Our goal is to help develop every goalkeeper on the course, while also delivering an amazing experience.

Over the 4-days we had recruitment teams attend our course which included scouts from Derby County & Aston Villa.

Our keepers also got the chance to train with Birmingham City’s Lee Camp.



Join us at one of our Sells Pro Training residential camps for a high intensity, fully loaded goalkeeper experience your child is not going to forget!

How often does your child get the opportunity to train and spend the day with current top-level professional goalkeepers, they usually see on TV or from the stands?

Held over four days and with an emphasis on fun, our residential courses offer high-quality coaching to improve your son or daughter’s skills and gain more confidence in games.

Plus everyone who attends gets a Sells kit package worth over £100


Sells Pro Training today announced the very exciting expansion into North America.

The new operation will be based in Milwaukee, Wisconsin and headed up by Bob Jeffrey.

Bob is a UEFA ‘A’ Licensed coach, UEFA ‘A’goalkeeping coach and has many years’ experience coaching at all levels from grass roots to international football in Wales.

All USA or Canadian based franchises will sign up through the US office and be supported by the locally based staff. The franchisees will still have access to the UK based team and receive all the same benefits as UK franchises.

The first centre will be in Milwaukee and will begin its weekly classes on the 29th March 2019. Summer camps will start on July 29th.

To learn more about our weekly classes and summer camps in Milwaukee email bobjeffrey@sellsprotraining.com or visit our website.

For more information on the North American franchise opportunities please visit www.sellsprotraining.com

Well done to Sells Pro Training goalkeeper Patrick!

At the start of the year Patrick signed for Fulham Football Club and is progressing well.

Patrick has been working with us for over seven years and has been present for weekly sessions, goalkeeper camps and one-to-one sessions.

Patrick is a very positive young man and it is a pleasure to have coach. He is always trying to better himself and implement the techniques learned at each training session.

Patrick was scouted at one of our Sells Pro Training residentials.

We hope Patrick continues his development with both ourselves and Fulham for some time to come!
Patrick is one of many goalkeepers that join us on a weekly basis that have progressed to a professional football club.

Our goal is to improve goalkeepers on weekly basis and take their game to #ANOTHERLEVEL